Strategic Communications · Finance · Fintech · Policy

Words
move
markets.▲ LIVE

Jensen Matthews PR is the strategic communications agency for the institutions that move capital, set policy and shape markets: hedge funds, central banks, global banks, asset managers, family offices, financial technology companies and political campaigns.

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Trusted by central banks, global banks and the builders of tomorrow's financial infrastructure
We secure placements in
FINANCIAL TIMES Bloomberg FORTUNE The Wall Street Journal MarketWatch TechCrunch Inc.ARABIA The National Gulf News

We speak the language of capital, policy and power.

JMPR / Who We Serve
hedge funds▲central banks▲global banks▲asset managers▲family offices▲financial technology▲sovereign institutions▲political campaigns▲policymakers▲digital assets

What we do

JMPR / Services
Strategic

Strategic Communications

Board-level counsel for institutions whose words carry regulatory, market and political weight.

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PR

Public Relations

A full-service press office run to institutional standards, across tier-one financial media.

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Reputation

Reputation Building

Personal positioning for CEOs, CIOs, founders and GPs. Your name moves deals before you enter the room.

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Crisis

Crisis Communications

When the story breaks, minutes matter. Counsel before, during and after the crisis.

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Political

Political Communications

Message discipline for campaigns, causes and public figures operating under scrutiny.

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Capital

Capital Markets Communications

Fund launches, capital raises, acquisitions and listings. Media momentum that drives deal flow.

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We do not follow the narrative. We build it.

JMPR / Why Us

▲Institutional depth

From central banks to hedge funds, we work at the level where communications carry consequence.

▲Deep access

Across the UAE, Hong Kong, Singapore, New York and Silicon Valley.

▲Real-time agility

We analyse and enter news cycles as they break.

▲Direct counsel

Senior counsel on every engagement. No account-team dilution.

Building something earlier stage? Publiciti.ai is our dedicated startup practice.

Fixed-fee fractional PR for founders from pre-seed to Series B.

Visit Publiciti.ai ↗

Insights

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About Jensen Matthews PR

Our Story

Jensen Matthews PR is a global public relations and strategic communications firm headquartered in the UAE, founded in 2016 on a single belief: words move markets.

We advise the institutions at the centre of the financial system. Hedge funds and asset managers competing for allocations. Central banks and global banks whose statements move currencies. Family offices deploying generational capital. Financial technology companies rebuilding market infrastructure. And political campaigns whose words carry consequences of their own.

With deep roots in the Gulf and operating reach across Hong Kong, Singapore, New York and Silicon Valley, we guide clients through local market dynamics, regulatory environments and cultural nuance. From counselling central banks and payment schemes in the UAE to supporting digital asset firms in Hong Kong and Singapore, we sit at the intersection of finance, technology and policy in the world's fastest-growing markets.

Our work spans the full communications stack: reputation building, public relations, strategic communications, crisis response and market entry. Every engagement is led by senior counsel, delivered with institutional discretion, and measured against one standard: influence that shows up in outcomes.

Traditional PR meets PR tech. Institutional judgement, delivered at the speed of the news cycle.

Since 2016
2016 → 2016
10 YEARS

A decade of putting the right words in front of the right readers. Hundreds of thousands of them, written, placed and defended across the markets they moved.

The decade that rewrote markets

2016 → 2026

Ten years of shocks, manias and resets. We wrote through all of them.

2016

Brexit

Sterling suffers its worst day on record as the UK votes to leave the EU. Political language becomes a market force overnight.

2017

Crypto's first mania

Bitcoin runs from under $1,000 to near $20,000 and digital assets enter the institutional conversation.

2018

The trade war

Washington and Beijing exchange tariffs, and supply chains become a markets story.

2019

Aramco lists

The largest IPO in history prices in Riyadh and Gulf capital markets take the world stage.

2020

The Covid crash

The fastest bear market on record, oil below zero, and a stimulus wave that repriced everything.

2021

The everything rally

Meme stocks, SPACs and retail flows rewrite the rules of market narrative.

2022

Inflation returns

The steepest global hiking cycle in four decades ends the era of free money.

2023

Banks wobble, AI rallies

SVB falls, Credit Suisse is absorbed by UBS, and Nvidia lights the AI supercycle.

2024

Crypto goes institutional

US spot Bitcoin ETFs are approved and the AI trade broadens across the market.

2025

The tariff shock

A new US tariff regime jolts global markets, and policy language moves prices in real time.

2026

The next chapter

Capital rotates east, AI listings accelerate, and narrative remains the scarcest asset. Words still move markets.

Drag to explore →

Global presence

Headquartered in the UAE

Headquartered in the UAE. Embedded in the financial power centres of the world.

Dubai &
Abu Dhabi

--:--GST

Regulatory relationships, sovereign capital access and the GCC media landscape.

Hong Kong &
Singapore

--:--HKT

Asia's institutional gateways for funds, banks and digital asset firms.

New
York

--:--ET

Global finance and institutional trust.

Silicon
Valley

--:--PT

Technology capital and the venture ecosystem.

Founder

JMPR / Leadership
Loredana Matei speaking on stage at Money20/20
On stage · Money20/20
Loredana Matei
Executive Director

Loredana founded Jensen Matthews PR to bring institutional-grade communications counsel to the markets where finance, technology and policy converge. She is a regular speaker and moderator on the global fintech circuit, including Money20/20 Europe and Hong Kong Fintech Week, and advises founders, fund managers and financial institutions across the GCC, Asia and the United States.

Money20/20 Europe Hong Kong Fintech Week GCC · Asia · US

Global platforms

Where capital gathers

Our clients and our founder speak where capital gathers.

Abu Dhabi Finance Week
Qatar Economic Forum
FT Live
Hong Kong Fintech Week
Singapore Fintech Festival
GITEX Global
Money20/20
Token2049
Consensus Hong Kong
ADFW panel
ADFW · Abu Dhabi
FT Live Future of Asset Management panel
FT Live · Future of Asset Management
Money20/20 speaker session
Money20/20
Hong Kong Fintech Week panel
Hong Kong Fintech Week
Services

One agency. The full communications stack.

From reputation building to crisis response, we run the entire communications function for institutions that cannot afford to get it wrong.

Strategic Communications Public Relations Reputation Building Crisis Communications Political Communications Capital Markets Bridge Access
Strategic · 01

Strategic Communications & Advisory

Board-level counsel for institutions whose words carry regulatory, market and political weight. We build the narrative architecture that everything else stands on: positioning, policy communication and the stakeholder programmes that protect it.

  • Narrative architecture and corporate positioning
  • Policy communication and regulatory engagement
  • Stakeholder mapping and engagement programmes
  • Corporate communications and executive visibility
  • Market intelligence and media monitoring
  • Media training and spokesperson preparation
OutcomeA narrative that holds under scrutiny, in any market.
PR · 02

Public Relations & Media Relations

A full-service press office for financial institutions, run to institutional standards. We hold working relationships with the journalists who cover funds, banks, fintech and policy across the Gulf, Asia and the United States, and we put them to work for your story. Recent placements span the Financial Times, Bloomberg, Fortune, The Wall Street Journal, MarketWatch, TechCrunch, Inc. Arabia, The National and Gulf News.

  • Media strategy and campaigning across tier-one financial media
  • Press office operations and journalist relationships
  • Brand messaging and narrative development
  • Press release drafting and global distribution
  • Content development across formats
  • Key opinion leader and influencer engagement
  • Real-time newsjacking and thought leadership placement
  • Event strategy, planning and press management
OutcomeStrategic visibility and long-term brand equity.
Reputation · 03

Reputation Building & Executive Influence

Personal positioning for CEOs, CIOs, founders and GPs. In institutional markets, the reputation of the principal is the reputation of the firm. We build both.

  • LinkedIn-as-media strategy and executive content programmes
  • High-level ghostwriting: op-eds, newsletters, speeches
  • Elite speaker placement at global forums
  • Public affairs engagement across policy and boards
  • Digital reputation management
OutcomeYour name moves deals before you enter the room.
Crisis · 04

Crisis Communications & Special Situations

When the story breaks, minutes matter. We prepare institutions before the crisis and take control when it arrives, from regulatory investigations to the deepfake and disinformation attacks of the AI era.

  • Rapid-response counsel and war-room support
  • Scenario planning, playbooks and simulation drills
  • Regulatory investigations, litigation and activist situations
  • Deepfake, disinformation and AI-era reputation attacks
  • Post-crisis reputation recovery
OutcomeControl of the story when it matters most.
Political · 05

Political & Campaign Communications

Message discipline for campaigns, causes and public figures operating under scrutiny. We translate policy into public language and keep the message intact through every news cycle.

  • Campaign narrative and message architecture
  • Rapid response and news cycle management
  • Debate, interview and media preparation
  • Policy platforms translated into public language
  • Coalition and stakeholder communications
OutcomeA message that survives contact with the news cycle.
Capital · 06

Capital Markets & Transaction Communications

For fund launches, capital raises, acquisitions and listings, from pre-Series A fintechs to established asset platforms. We convert visibility into capital.

  • 90 to 180 day campaigns that convert visibility into capital
  • One exclusive, one announcement, one strategic founder feature
  • Investor narrative, journalist briefings and a full media desk
  • M&A, acquisition and regulatory milestone communications
OutcomeMedia momentum that drives deal flow.
Bridge · 07

Bridge Access Programme

For global institutions expanding into MENA or Asia. We localise your narrative, open the right doors and make sure you land with credibility from day one.

  • Narrative localisation and regulation-aware positioning
  • Launch announcements and speaking placements
  • Stakeholder and media mapping
  • Partnerships with sovereigns, free zones and VCs
OutcomeLand with clarity, speak with relevance.
Bespoke Proposals

Every mandate is built to order.

Tell us your objectives. We will come back with a tailored scope, senior-led from day one.

Get a bespoke proposal→
Industries

Sector fluency, senior-led.

We advise across ten sectors that share a common condition: communications that carry regulatory, market or political consequence. Each practice combines fluency in the sector's constraints with the media relationships through which reputations in that sector are made.

Hedge Funds Asset Managers Investment Banks Digital Assets Central Banks Financial Infrastructure Fintech & AI Defence Tech Space Tech Campaigns

Capital & Markets

JMPR / Industries / 01
Capital & Markets

Hedge Funds

Allocators form a view of a manager before the first meeting, drawn from the public record: coverage, commentary, the presence or absence of a credible institutional voice. For hedge funds this record is difficult to build, since marketing regulation constrains what may be said about performance and strategy, and many managers conclude that silence is the prudent course. We take a different view. Our practice builds institutional profile within the regulatory perimeter, through placement in the fund press, considered thought leadership, prepared broadcast appearances and disciplined milestone announcements, each drafted with the SEC Marketing Rule and equivalent frameworks applied from the first line. We currently run such a programme for a systematic manager based in ADGM, encompassing Bloomberg Television appearances and a flagship market newsletter.

Capital & Markets

Asset Managers

An asset management house is judged over cycles, by institutions assessing process and by intermediaries assessing brand, and both audiences read the same coverage. The firms that sustain a public house view, expressed consistently in the titles those audiences trust, hold a measurable advantage in distribution and in mandate discussions. Our work for asset managers spans house-view and commentary programmes, product and strategy launches prepared for institutional and intermediary readers simultaneously, and executive visibility across the fund management press and conference platforms, including FT Live. Placement relationships include the Financial Times, Citywire and MandateWire, together with the regional titles that carry weight in GCC and Asian distribution.

Capital & Markets

Investment Banks

The substance of banking is confidential, while the franchise is public, and reputation in this sector is built from the narrower set of material that can properly travel: sector perspectives senior bankers are prepared to offer, practice and hiring milestones, and transactions at the point they may be announced. We construct franchise programmes on that foundation, placed with the publications that keep score, including Mergermarket, IFR, Financial News, Bloomberg and Reuters. We are accustomed to working under NDA and around live situations, and we regard the discretion this demands as a basic condition of serving the sector rather than a constraint upon it.

Capital & Markets

Digital Asset Firms

Institutional journalists and allocators continue to apply a discount to the digital asset sector, and firms that have invested in licensing and governance are frequently read through the failures of firms that did not. The corrective is a communications posture that leads with the regulatory record: the authorisation, the framework, the institutional partners and the audit trail. We have applied this approach under the FSRA regime, managing the authorisation announcement for a private markets infrastructure firm and securing coverage across regional financial media that treated the company as what it is, a regulated financial institution. Our relationships span the specialist titles and the Bloomberg and FT desks on which digital assets are now an established beat.

Institutions & Infrastructure

JMPR / Industries / 02
Institutions & Infrastructure

Central Banks

Central bank communication operates under conditions that apply to no other institution: language moves markets directly, precision is a form of policy, and the same organisation must also carry national programmes to the general public in plain terms. We have worked at both registers in the UAE, supporting the public communication of a national card scheme and a national instant payments platform, with coverage in Khaleej Times and The National among others, drafted for consumer comprehension and cleared through institutional review. We understand the approval processes this work moves through and the discretion it requires, and we staff it accordingly, with senior counsel only.

Institutions & Infrastructure

Financial Infrastructure

Payment schemes, exchanges, clearing systems and core banking platforms are procured by committees whose central question concerns performance under stress. Reputation in this sector is therefore built in advance of any incident, through the steady communication of adoption, volume, integration and resilience in the language that banks, boards and regulators use, and through incident frameworks prepared before they are required. Our current work includes a sustained regional programme for a global cloud banking provider, comprising executive commentary, a monthly banking brief and platform appearances at the Gulf's principal financial technology summits.

Institutions & Infrastructure

Fintech & AI

Enterprise buyers, and the journalists who inform them, now discount unsupported claims in financial technology and artificial intelligence as a matter of course. Coverage that functions as evidence, naming the deployment, the counterparty and the outcome, has become the effective currency, and it is the standard to which we build. Our placement of BridgeWise's Dubai expansion and its partnership with Emirates NBD as a Bloomberg exclusive illustrates the approach: a proof-led story, told in institutional terms, in the outlet enterprise decision-makers cite. We run founder and executive programmes on the same principle across the financial and technology press.

Frontier & Influence

JMPR / Industries / 03
Frontier & Influence

Defence Tech

Defence and dual-use technology companies must build conviction among investors and confidence among policymakers while observing export controls, classification boundaries and heightened political scrutiny. The communications discipline this requires, constructing a complete and compelling narrative entirely from disclosable material, is unfamiliar to most agencies and central to our approach. We structure funding and contract announcements around what may properly be said, position founders as authorities on capability and policy, and prepare companies for the examination that accompanies government work. Target media span Breaking Defense and Defense News together with the FT and Bloomberg coverage through which the sector is increasingly valued.

Frontier & Influence

Space Tech

Space companies execute in public to a degree unusual even among technology sectors, with launches, demonstrations and anomalies occurring on the record, before two audiences moving at different speeds: governments procuring capability over decades and investors pricing execution by the quarter. We manage milestone communications that translate engineering progress into commercial trajectory, maintain the government-facing narrative alongside the market-facing one, and prepare anomaly protocols in advance, so that a setback is communicated with the same discipline as a success. Target media include SpaceNews, Payload and Aviation Week, alongside the financial press in which the space economy is now covered.

Frontier & Influence

Campaigns

Campaign communications proceed at maximum velocity under organised opposition, with every statement subject to selective quotation and immediate rebuttal. The campaigns that prevail are generally those with the greatest message discipline: a platform translated into durable public language, defended consistently through each news cycle, and delivered by principals prepared for adversarial settings. We provide message architecture, rapid response, debate and interview preparation, and coalition communications. Our founder has published analysis on the market consequences of political language, including an examination of the Trump and Musk exchange and the US$150 billion in market value it erased.

The Publishing Hub

Insights

Analysis, agency news and client milestones from the intersection of finance, technology and policy. Written where words move markets: in the Gulf, in Asia and in New York.

Contact

Let's build influence.

Tell us what you are trying to move: a market, a narrative, a raise, a reputation. We reply within one business day.

Where we operate

Six desks · One market day
DESK 01 · HEADQUARTERS

Dubai

25.20°N · 55.27°E · GST

Regulatory relationships, sovereign capital access and the GCC media landscape.

New business
loredana@jensenmatthews.com
Global contacts
business@jensenmatthews.com
General info
contact@jensenmatthews.com
Client press inquiries
press@jensenmatthews.com
Dubai · Abu Dhabi · Hong Kong
Singapore · New York · Silicon Valley

Let's build influence.

The institutions that move markets choose their words carefully. So do we.

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